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Rosana Marquina

Rosana Marquina has more than 10 years of experience in market research and brand management in multinational corporations such as Kantar Group, Unilever and BMW North America. She is a focused leader who quickly analyzes target consumer, category, competitive dynamics and builds strategies to win. Ability to develop international marketing campaigns, as well as adapting global campaigns to local markets. For that reason, she has been recognized for generating double-digit sales growth by managing global brands.

Marquina currently serves as Sr. Manager Research & Insights at The MRN Agency, developing expert analysis in corporate sport sponsorships with clients such as AT&T Mexico, performing constant key performance indicators monitoring, combining advanced analytics and tailored market research to deliver relevant insights for critical decision making.
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