New technologies are pushing the boundaries more than ever before. Our mobile-first world demands we rise to challenges we may not even be aware of yet, while we strive to create increasingly unique and amazing experiences to delight them. But it isn’t all about the message, it’s also about the journey. How do we reach the brand-faithful with both accuracy and care? The Innovation Track at #AWLATAM presents a wealth of information for those who want to know “what’s next?”
- Learn how technology can be used to transform companies, making them more efficient, productive, and diverse, at LATAM Disruptors.
- Join Lenin Castillo, Logrand's Chief Operating Online Officer, as he speaks to the challenges online and mobile gaming are struggling with.
- Learn how Nielsen is investing in technologies designed to help companies optimize and see greater ROI from innovation, in Innovating in Innovation Market Research.
- Consumers are shopping online in record numbers, so how can traditional brick and mortar retailers meet the digital challenge? Leaders from the retail ecosystem discuss the challenges, and how they’re evolving and seeing success.
Be sure to check out the rest of the inaugural Advertising Week LATAM calendar. Passes to #AWLATAM are available now.
