Erich was part of the founding team at MediaMath and created the company’s first sales and account management practices servicing what would be the world’s first adopters of programmatic technology.
In 2011, Erich moved to London to establish MediaMath’s business outside of the US. In this role, he grew and led a team which focused on business expansion in Europe and Asia Pacific. Now CRO, Erich is continuing to drive MediaMath’s international expansion.
Alongside his business accolades, Erich held the position of Executive Director for the Foundation for Individual Rights in Education, before co-founding Hope for Vision. Following this in 2005, as the executive director of media solutions at [x+1].
Erich earned a bachelor’s degree in political philosophy and classical piano from the University of Virginia.