A new set of challenges has been birthed out of the latest innovations in technology and big data in our predominantly digital-first world. This new tech-driven ecosystem also has shown opportunities for growth unlike anything we've seen before. Hear from leaders in the advertising and media industry to discuss this rapidly evolving landscape, as well as, the timeless values of creativity, leadership skills, talent development and big ideas.
Editor Transmedia, LATAM, Forbes Media
Vice President, LATAM, Facebook
Partner, McKinsey & Company
Vice President and Managing Director, Latin America and U.S. Hispanic, Oath
We know. Another session about gender diversity in the tech industry. We just rolled our eyes, too. But every other day we seem to scroll through our feeds and come across a story where gender disparity has sent some company’s PR team into a tailspin.
The technology, advertising and media sectors are some of the most powerful societal influencers in the world. We must rally together and use our global influence to enact meaningful and lasting change.
Because she deserves it.
Because he deserves it.
And because our future will be defined by it.
It is time for the industry heavyweights to come together, not just to discuss the issues, but align around common goals and do something that provides substantial and sustainable change.
Join us as we foray into gender pay equality, global funding and support for female entrepreneurs, policy changes, and, of course, technology advancements that enable scale. And then, well, maybe we won’t need this panel again next year.
LATAM Brand Manager, iProspect
Founder and Leader, STARTUP MEXICO
Marketing Director IM and CMO, Samsung Electronics Mexico
Head of Social Responsibility, Cinépolis
A few years ago, how you communicated with your coworkers and superiors, how hierarchies played a fundamental role in a company, or even how work was conceived as something you had to do instead of something you could enjoy, was a reality.
Workplaces, work structures and work habits are changing. Now, professional success is directly related to personal goals, communication has become more horizontal and the sense of belonging has evolved into becoming part of a community with a main objective: mutual growth.
Community Manager, WeWork Artz Pedregal, WeWork
Join Instagram’s Director of Product Marketing, Susan Rose, to learn how people and businesses are connecting through shared passions on Instagram. In this session, she will discuss how the Instagram community in Latin America is engaging around interests, how visual storytelling is changing with video and Instagram Stories, and the opportunity ahead for businesses on Instagram.
IMC Manager, The Coca Cola Company Mexico
Mariana Isabel Galdeano Juarez
Digital Marketing Manager, El Palacio de Hierro
Content Manager, Interjet
Director, Monetization Product Marketing, Instagram
Hear different experts and personalities discuss the challenges and opportunities that professional women face within traditionally male-dominated fields. We will review the case of Tecate on how it has used its communication to speak out about the issue.
Sports Journalist, Co-Founder, Versus
Senior Vice President & CMO, Heineken
Who are The Unreachables? They’re a growing audience of people who aren’t tracked—and therefore can’t be targeted or measured—with traditional tools and platforms. They consume media on mobile devices and OTT. They’re “cord cutters” and “cord nevers.” And they represent tremendous buying power for brands.
Managing Director, Hearts & Science Mexico
Data & Analytics Director, Omnicom Media Group
Executive Director, Business Development LATAM, Hearts & Science
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