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Reputation Building in the Digital Arena

Thursday, 15 February at 4:30 PM

Workshop Stage presented by Samsung    View Map

In this session...

CEOs have entered a golden age of opportunity in which to tell their company story and join the conversation. This new era is marked by the recognition that CEO engagement is particularly critical to corporate reputation and is facilitated by high demand for content to help grow the business. Today’s CEOs are expected to be seen and heard and to be on the scene internally and externally and digital can make the difference, helping to manage the whole chain of reputation from monitoring to positioning with mass precision.

Presented with


Speakers

Amanda Berenstein Managing Director, Mexico Weber Shandwick
Josué González Chief Digital Officer Latin America & Caribbean McCann Worldgroup

Event Details

Event Type Workshop

Related Topic Area  Business 

Similar Interests  Leadership   Entrepreneurship   Transparency 

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