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Shop the Feed: How Facebook is Shaping Social Shopping

Tuesday, 13 February at 2:30 PM

Workshop Stage presented by Samsung    View Map

In this session...

As this year’s Mary Meeker Internet Trends report pointed out, the Facebook feed has morphed into a shoppable storefront with an array of sponsored posts and ads that target users with relevant products they are likely to buy. Join the session to learn how to craft strategies and creatives that recreate the IRL window shopping experience on social. Hear from leading brand marketers as they discuss their approach to the latest shoppable ad formats such as Collection ads and Carousels.

Presented with


Speakers

Santiago Dominguez Client Partner Facebook
Gabriel Herrera Head of LATAM Smartly.io
Nicholas Ziyang Regional Head of Performance Marketing | LATAM Linio México
Gerardo Alvarado Digital Marketing Manager Innovasport

Event Details

Event Type Workshop

Related Topic Area  Creativity & Arts   Business 

Similar Interests  Storytelling   Content   Design   Production   Entrepreneurship 

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